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Over four weeks, millions of people shared their thoughts about the apps that brought food to their tables. Some of it was gratitude. Some of it was frustration. All of it was visible, trackable, and rich with signal.
Lucidya followed what happened around Talabat, Deliveroo, Careem, and Keeta across X and media outlets, tracking how sentiment behaved when the stakes were highest: iftar delays, stuck refunds, rider safety, and community giving, all played out on the same timeline.
This Digital Pulse Report for UAE delivery apps takes you past surface-level metrics and into the CX signals behind them.
Inside the report:
- How each delivery app's strategy translated into real public sentiment
- The friction points that drove complaints to go public across all four brands
- Side-by-side performance: engagement, sentiment, and conversations
- How Ramadan consumer behavior creates unique pressure on support
- The media moments that shaped each brand's narrative
- Five CX lessons every brand should take into next season
Access the report to see what Ramadan conversations reveal about customer experience.
