Profiles

See the full picture behind every customer

Lucidya Profiles brings together social, behavioral, survey, and customer service data into one view so teams can personalize every interaction with full context.

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You think you know your customers.

But does the data say otherwise?

Are campaigns launched without enough audience insight?

Do agents repeat questions customers already answered?

Are decisions made without context or feedback?

Lucidya’s Profiles brings

every touchpoint into one real profile so your teams can get the full picture and make confident decisions.

Understand your customers like never before

Connected to the platforms you use daily

Connected to the platforms you use daily

Power business decisions with customer intelligence

Tailored campaigns

Build targeted outreach based on what customers actually do and say.

Contextual support

Give support teams the context to resolve issues fast, without repeating questions.

Smart segmentation

Spot high-value audiences and subtle hidden drop-off patterns early.

Coordinated teams

Align marketing, support, and research with one shared source of truth.

Connected Systems

Feed profile data into your existing tools to improve automation and insights.

Works well with other products in the Lucidya suite

social listening

Extract signals from social listening such as sentiment and behavioral patterns, and feed them into Profiles to enrich your customer views.

omniServe

Give agents visibility into past interactions, sentiments, and engagement levels, directly in their workspace for faster personalized support.

survey

Collect direct feedback and map responses to individual profiles. Combine what people say with what they do for a complete customer view.

Your trusted partner

for unlocking personalization

at scale

Frequently asked questions

What are Lucidya's Professional Reports and who are they designed for?

Lucidya's Professional Reports are analyst-produced intelligence briefings that combine AI-generated platform data with human interpretation and context. Available on daily, weekly, or monthly schedules, they are designed for executive, marketing, communications, and public affairs teams that need ready-to-present CX and reputation insights without building internal analytics capacity. Each report is produced by Lucidya's in-house CX analysts and tailored to the specific audience, industry, and strategic objectives of the client, so a C-suite reputation briefing looks different from a campaign sentiment report for a marketing team or a public perception briefing for a communications department.

What does Lucidya's Command Center service include?

Lucidya's Professional Services team designs and implements command centers for organizations that need real-time visibility into brand sentiment, customer feedback, or crisis communications at an operational level. This includes custom dashboard design, data source configuration, analyst support, and ongoing monitoring capabilities built around the specific needs of marketing, communications, or customer experience teams. Command centers are particularly relevant for organizations managing high-stakes moments, product launches, major events, crisis situations, or campaign activations, where real-time intelligence needs to reach decision makers immediately rather than through scheduled reports.

What does Lucidya's full Professional Services offering include?

Beyond standard reporting, Lucidya's Professional Services team provides analyst support, data storytelling, custom dashboard development, strategic CX advisory, and on-demand research for marketing, PR, customer experience, and public affairs teams. Services are available on a retained or project basis depending on the client's needs, and can be scoped to cover specific campaigns, crisis situations, competitor benchmarking exercises, or ongoing intelligence requirements. For organizations that have the platform but need help turning data into decisions, Professional Services bridges the gap between raw intelligence and actionable insight.

How does Lucidya ensure Professional Reports are relevant to each client's specific industry and audience?

Lucidya's in-house CX analysts interpret platform data in the context of each client's industry, competitive environment, and strategic objectives. Reports are structured for the specific audience receiving them, a high-level reputation briefing for a C-suite executive looks different from a sentiment deep-dive for a marketing team or a policy reception analysis for a public affairs department. Analysts bring both platform expertise and industry context to each report, so insights reflect what is actually happening in the client's market rather than generic data summaries.

Can organizations request one-time or project-based research from Lucidya?

Yes. Lucidya's Professional Services team delivers ad hoc and project-based research for specific needs including campaign performance evaluation, crisis reputation analysis, competitor benchmarking, and public sentiment deep-dives. Organizations that do not require ongoing reporting can commission standalone research projects scoped to their specific question or business situation.

Does Lucidya offer training, workshops, or onboarding support?

Yes. Lucidya's team delivers onboarding sessions, strategic CX workshops, monthly masterclasses, and product training tailored to specific departments, industries, and maturity levels. Training is structured for the team actually using the platform, marketing teams learning to interpret sentiment data, customer service managers implementing OmniServe workflows, research teams building listening queries, or communications teams using Lucidya for reputation monitoring and crisis preparedness. Sessions can be delivered at onboarding, at key milestones as platform usage expands, or as standalone workshops for teams looking to get more from existing deployments.

How does Lucidya's Professional Services team support government and public sector clients?

Lucidya's analysts work directly with government agencies and public institutions to produce detailed sentiment reports, citizen satisfaction briefings, and campaign impact assessments tailored for public sector decision makers. Services include real-time advisory support during crisis situations, regular executive briefings on public perception of key initiatives, and custom reporting aligned with public sector KPI frameworks and digital transformation mandates. For government clients in Saudi Arabia and the Gulf, reporting is produced with full awareness of the regional policy context, Vision 2030 performance requirements, and the specific compliance standards governing public sector technology use in the Kingdom.

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