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Capture the nuances in their language and understand their sentiments with high accuracy to respond with relevance and empathy.
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We've been using Lucidya for about three years now, and it's been an outstanding experience across the board. We consider it the best local social monitoring platform out there. Their support team is incredibly responsive and always goes the extra mile to meet our needs. What really sets Lucidya apart is their commitment to continuous improvement. They roll out new features every year that help us work more efficiently and hit our targets. We've never even thought about switching providers, and we're thrilled to keep this partnership going strong.
I am truly impressed with the exceptional support provided by the Lucidya team. Over the past three years, Lucidya has become an indispensable part of our social media and marketing strategies. Their CXM platform consistently outperforms other market solutions in delivering unmatched accuracy and depth of data and providing invaluable insights into brand perception and market dynamics. It has transformed how we understand both our brand's position and the broader market landscape.
Lucidya has made a real difference for our team. They have given us clear insights into what our audience thinks and how they behave. Their social listening tool capabilities help us track how we're doing compared to others and spot new opportunities we might have missed. Thanks to their solutions, we can make confident decisions based on facts, not guesses. We've gotten better at staying ahead of competitors and fine-tuning our approach for optimal results.
Track campaigns and activities in one platform with Social Listening, Media Monitoring, and Profiles.
Understand customer needs and analyze feedback with Social Listening, Media Monitoring, and Survey.
Extend your core solutions with powerful enhancements designed to scale, adapt, and boost performance.
Access hands-on support, strategic consultation, and tailored reporting to extract maximum value from your data.
Track campaigns and activities in one platform with Social Listening, Media Monitoring, and Profiles.
Understand customer needs and analyze feedback with Social Listening, Media Monitoring, and Survey.
Extend your core solutions with powerful enhancements designed to scale, adapt, and boost performance.
Access hands-on support, strategic consultation, and tailored reporting to extract maximum value from your data.
Why customer-focused marketers choose Lucidya.
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Enable your teams with a unified marketing intelligence platform built for global audiences. With advanced AI models, your campaigns connect naturally, understand real sentiment, and deliver insights that truly reflect your market.
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Privacy is not an afterthought, it is built in. Lucidya meets leading data protection standards across the U.S. and globally. Your data stays secure, your operations compliant, and your brand trusted.
Stay ahead with real-time analytics, sentiment tracking, and performance data across every touchpoint. Whether launching a campaign or handling a crisis, Lucidya gives you the clarity to move fast and make smart choices.
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Lucidya unifies social listening, media monitoring, customer profiling, surveys, and engagement. This gives your teams one clear source of truth across the entire customer journey.
Lucidya shows how your brand stacks up in real time, tracking competitors, revealing white spaces, uncovering untapped opportunities, and spotting trends early. That way, you are always one step ahead and never playing catch-up.
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Enable your teams with a unified marketing intelligence platform built for global audiences. With advanced AI models, your campaigns connect naturally, understand real sentiment, and deliver insights that truly reflect your market.
Privacy is not an afterthought, it is built in. Lucidya meets leading data protection standards across the U.S. and globally. Your data stays secure, your operations compliant, and your brand trusted.
Stay ahead with real-time analytics, sentiment tracking, and performance data across every touchpoint. Whether launching a campaign or handling a crisis, Lucidya gives you the clarity to move fast and make smart choices.
Lucidya unifies social listening, media monitoring, customer profiling, surveys, and engagement. This gives your teams one clear source of truth across the entire customer journey.
Lucidya shows how your brand stacks up in real time, tracking competitors, revealing white spaces, uncovering untapped opportunities, and spotting trends early. That way, you are always one step ahead and never playing catch-up.
Lucidya gives marketing teams a unified view of brand health, campaign performance, and audience sentiment across social media, news, blogs, TV, and radio, all in one platform. Teams can track brand mentions in real time, measure reach and share of voice, benchmark against competitors, uncover trends, and see how campaigns are landing across channels without switching between tools. The intelligence layer is always on. So when a campaign goes live, teams see sentiment shift as it happens, not in a report three days later. And because social listening and media monitoring share the same platform as the omnichannel inbox and customer data, marketing and customer service teams work from the same view of brand performance rather than separate dashboards. For brands operating in Arabic-speaking markets, Lucidya's AI engine processes Arabic natively across 17 dialects, achieving 92% sentiment accuracy in both Arabic and English, giving accurate campaign measurement in markets where generic tools consistently underperform.
Lucidya monitors brand mentions and sentiment across the full range of channels where brand reputation is built and damaged: Social media: X (Twitter), Instagram, Facebook, YouTube, TikTok, and Snapchat News and media: 1,600+ online news sites, blogs, forums, print publications, TV, and radio Reviews: Google Reviews and public reviews across 21 channels. Messaging: Live chat, e-mail, WhatsApp and social DMs Real-time alerts notify teams the moment sentiment shifts or a potential reputation issue emerges, with the ability to configure alerts by sentiment severity rather than just mention volume, so high-impact negative signals surface before they escalate into full crises. The combination of social and traditional media monitoring in one platform matters for reputation management specifically, because brand issues rarely stay in one channel. A complaint that starts on X can be picked up by a journalist and appear in news coverage within hours. Teams monitoring only social channels catch that transition late.
Lucidya tracks engagement, sentiment, reach, and share of voice across all monitored channels in real time. Marketing teams can measure campaign impact as it happens, compare performance against competitors, and produce reporting that connects social and media activity to business outcomes rather than vanity metrics. Specific measurement capabilities include sentiment tracking before, during, and after campaign activity to show whether brand perception actually shifted; competitor share of voice benchmarking to show relative performance; reach and engagement across social and media channels in one unified report; and trend detection that surfaces which campaign elements are driving conversation. Because social listening, media monitoring, and the customer data platform share the same data layer, teams can also connect campaign performance to downstream customer behavior, not just impressions and mentions.
Lucidya identifies key voices by reach, engagement, and sentiment impact across monitored channels, surfacing who is driving conversation about your brand or category, whether positively or negatively, and how much influence their activity actually has on broader sentiment. For trend detection, Lucidya monitors emerging hashtags, topics, and conversation clusters in real time, giving teams early signals to act on before trends peak. This is particularly valuable for fast-moving markets where the window between a trend emerging and reaching saturation can be hours rather than days. For brands operating in Arabic-speaking markets, trend detection works across Arabic and English content natively, including dialect-level variation that generic tools miss.
Lucidya Profiles is a Customer Data Platform that builds unified 360-degree customer profiles by combining data from social interactions, service history, survey responses, and behavioral signals. Rather than storing transactional data alone, Profiles connects what customers say publicly about your brand to how they behave as customers, giving marketing teams a richer foundation for segmentation and personalization. Marketing teams can segment audiences by demographics, behavior, sentiment history, or channel preference, and use those segments to deliver campaigns that are relevant to where customers actually are in their relationship with the brand. For customer retention specifically, Profiles surfaces behavioral signals that indicate dissatisfaction before customers churn, giving marketing and customer success teams the window to act.
Lucidya complies with GDPR, CCPA/CPRA, SOC 2 Type II, ISO/IEC 27001, ISO 27017, HIPAA Ready, NIST CSF, and Tier 2 CASA Verified standards, covering the core compliance requirements for enterprise deployments across the UK, US, EU, and Gulf markets. For organizations operating in Saudi Arabia and the GCC, Lucidya additionally holds SDAIA and NCA ECC/CCC certifications with regional data hosting options that satisfy Saudi PDPL data residency requirements. Data is encrypted in transit and at rest. All platform access is governed by role-based permissions, and full audit logs are maintained across all user and AI activity.
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